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Benefits of Choosing Umbraco

Benefits of Choosing Umbraco

With Umbraco, you’re in for a future-proof, flexible, and cost-effective open-source content management system.

Loved for its intuitive editing experience, freedom for developers, and seamless integrations, Umbraco unlocks a world of opportunities for your website – and your business.

What is a Content Management System (CMS)?

A CMS allows a non-programmer to update and maintain a website. This includes adding pages, updating a blog or press release, uploading new images and videos, updating your calendar, and more. It hides the complexity of HTML and CSS while maintaining the ability for a non-technical user to edit the site.

Benefits of a CMS

The key benefit of a CMS is that it allows for distributed authorship of your site. Your entire team can be trained on its use. You no longer have to wait for your “Webmaster” to post updates. The webmaster or IT bottleneck goes away when the CMS is easy to use and can be accessed by more than one person.

Our clients come to us because they want a great-looking site that they can maintain themselves.

What is Umbraco CMS?

Umbraco is an open-source content management system (CMS) built on Microsoft’s ASP.NET technology. It’s a proven tool for organizations looking for the flexibility and robustness of a modern CMS.

The term ‘Open Source’ does not just mean FREE. The true benefit of open-source software is the flexibility that it gives you. By its very nature, open-source software can be extended to fit your needs.

Umbraco features

  • Umbraco has all of the standard features you would expect in a modern CMS
  • Create, edit, and delete pages
  • Schedule to publish/unpublish content
  • Version history, rollback
  • Custom content/data types
  • Preview on mobile
  • Multilingual site/pages
  • User Roles
  • Custom editing permissions based on roles
  • Image Cropper
  • Media Library
  • Dynamic page builder
  • WYSIWYG editor
  • Custom page templates
  • Form Builder
  • Manage 301 redirects

Benefits of Umbraco

Umbraco is built on a strong foundation that benefits all involved in the design, development, and maintenance of a website. It benefits everyone from designers, developers, content creators, website owners, and users.

Easy to use

The editing experience is very intuitive. Umbraco is an extremely fast and easy-to-use platform for non-designers and non-developers. Anyone with basic browser skills can quickly learn to edit and maintain a website.

Umbraco’s content hierarchy allows you to easily visualize your site’s structure. It’s easy to locate pages and content and make updates. Publishing changes take a few clicks. Umbraco supports many different types of content. Users can easily upload photos and videos, or even create an image slider directly on a page.

Since our client’s technical skills are diverse, it was important to find a tool that is easy to use.


From a web developer perspective, Umbraco is completely customizable. It allows you to take complete control over the presentation of content regardless of the platform. Building responsive websites and custom data types lets you create an editing experience that’s user-focused. Developing custom pages and modules allows us to integrate Umbraco with external systems. We have integrated with a variety of APIs, from Applicant Tracking Systems, Google Maps, Google Calendars, and proprietary Learning Management Systems. Since our clients have very specific needs, we wanted a tool that could be extended.

Free to use

The core of Umbraco CMS is free. There are no ongoing license fees. There are some paid packages if you need specialized functionality such as custom forms.


Umbraco CMS is built on Microsoft’s ASP.NET which provides a higher level of security than other open source development languages.

Umbraco vs. WordPress and other CMSs

WordPress was built on PHP as a blogging platform. It has been expanded to be used as a CMS to build website pages. But managing a large website with WordPress can be a challenge. WordPress relies heavily on plugins and third-party tools, leading to security vulnerabilities in these add-ons that can cause sites to get hacked more easily.

Umbraco was built on ASP.Net as a robust website management tool from the beginning. Since it’s designed for building complex sites, it’s easy to scale from a small site to a large, comprehensive website. Umbraco lets you manage and maintain more than just pages. You can easily move entire sections, pages, and content around your site. The development environment on Umbraco enforces consistency and helps programmers find their mistakes earlier, leading to higher quality, more secure code.

Selecting Umbraco as our primary CMS was driven by our desire to offer our clients the most secure, easy-to-use CMS for their websites. The initial investment may be more with Umbraco, but the overall value is well worth it. 

Next Web Creative
Next Web Creative
Next Web Creative is a digtal marketing agency specializing in innovative content marketing, captivating brand storytelling, engaging video production, modern branding, stunning website design, and cutting-edge web development.